PRESS - AGENCY & CLIENT NEWS
![]() |
THE GREAT GATSBY’S MULTICHANNEL MARKETINGWritten by Misty Harris, Postmedia Network Canada Corp. – May 1, 2013 The Great Gatsby, which hits theatres May 10, is being called the most stylish movie ever made. It’s ironic, then, that ... |
![]() |
PRODUCT PLACEMENT SEES GLOBAL RISE AS FANS FACE SATURATED ENTERTAINMENTPosted by Abe Sauer on April 24, 2013 10:47 AM The upcoming re-imagined Great Gatsby 3D has a slew of roaring ’20s brands going along for the ride. Moet & Chandon and MAC Cosmetics are l... |
![]() |
THE OSCARS: HOW TO GET YOUR SWAG INSIDE THE CELEBRITY BAGBY GINA ROBERTS-GREY Plenty of dreams swirl around the Oscars. Nominees dream of walking away from the gala with a gold statue, fashion designers dream of their red carpet creation scoring praise,... |
![]() |
BRAND INTEGRATION DELIVERS A STAR PERFORMANCEJames Bond’s Aston Martin. Maverick’s Ray-Ban Aviators. Cast Away’s Wilson volleyball. These are just a few memorable examples of product placements and brand integrations... |
![]() |
BIEBS ‘POT PIC’ SCANDAL — WILL IT LEAD TO FAN FALLOUT?Experts weigh in on what the marijuana scandal means for Justin Bieber’s brand. Behind the four No. 1 albums, more than two dozen chart-climbing hits and countless sold-out concert, ... |
![]() |
REAL AND VIRTUAL FIREARMS NURTURE A MARKETING LINKBy BARRY MEIER and ANDREW MARTIN Published: December 24, 2012 As Electronic Arts prepared to market Medal of Honor Warfighter, the latest version of its top-selling video game relea... |
![]() |
WHAT WILL 2013 BRING FOR PRODUCT PLACEMENTby Erik Since 2012 is coming to an end, I’ve asked specialists from product placement industry what they think will happen with product placement in 2013. Here are their thoughts. ST... |
![]() |
STACY JONES FORECASTS THE FUTURE OF THE “JERSEY SHORE” CASTMATESJust three years ago, MTV brought together eight unknown twenty somethings, shacked them up in the summer-getaway spot of Seaside Heights, N.J., and let the cameras roll. Now after record... |
![]() |
BRAND EXPERT STACY JONES WEIGHS IN ON TAYLOR SWIFT DATING CONOR KENNEDYWill Conor Kennedy inspire Taylor Swift‘s next break-up song? Not from the looks of it. And as the young couple’s romance blossoms, a branding experts tells Celebuzz that the fling could benefit ... |
![]() |
REPORT: THE POTENTIAL EFFECTIVENESS OF PRODUCT PLACEMENT IN THE UKJUNE 25, 2011 / BY TIM On February 28th 2011, Ofcom, the UK television regulator relaxed its rules on product placement in the UK. With these changes it has become possible for brands to pa... |
![]() |
HOLLYWOOD BRANDEDIf your brand lacks luster then you need to turn to Stacy Jones at Hollywood Branded. We spoke with this global entertainment company and asked them why their star shines brighter t... |
![]() |
PRESIDENT OF HOLLYWOOD BRANDED, STACY JONES AT THE BRAND INTEGRATION SPEAKEASYStacy Jones, President of Hollywood Branded, was on the panel of The Brand Integration Speakeasy presented by Horizon Media along with Andy Marks, Jane Rockwell, and Marc Strijdveen. Brand integr... |
![]() |
COFFEE BEANERY TAPS HOLLYWOOD BRANDED INC. FOR AGENCY REPRESENTATIONThe Storied Coffee Maker Enters Into a Long Term Agreement with the Elite Agency to Raise Its Global Profile Across Multi-Faceted Entertainment Platforms including Motion Pictures’ and Television ... |
![]() |
HOLLYWOOD BRANDED LAUNCHES HISPANIC CONSUMER MARKETING DIVISIONMay 2, 2012 Rebecca Villaneda–HispanicBusiness Sofia Vergara is one example of a popular Hispanic celebrity that Hollywood Branded may target for endorsements. Los Angeles-based agenc... |
![]() |
PR: HOLLYWOOD BRANDED INC. SET TO SERVICE THE HISPANIC MARKET – FIRST GLOBAL ENTERTAINMENT MARKETING POWERHOUSE TO OFFER SERVICES THAT WILL BREACH THE MORE THE MORE THAN 52 MILLION STRONG IN THE HISPANIC CONSUMER MARKETPosted on: April 30th, 2012 Hollywood Branded Inc. today announced the official launch of its Hispanic Consumer Marketing Division servicing the entertainment, corporate and consumer lifestyle se... |
![]() |
HOLLYWOOD BRANDED INC. SET TO SERVICE THE HISPANIC MARKETPRWeb – Mon, Apr 30, 2012 The L.A. Based Agency is the First Global Entertainment Marketing Powerhouse to Offer Services that will Breach the More than 52 Million Strong in the Hispanic Consumer M... |
![]() |
TREND ALERT – BRANDING WITH BIG NAMESPosted by EHoff on 3/27/12 With celebrities being key influences in our society, what better way is there to market your product then putting your brand directly into their hands. Celebrities appe... |
![]() |
VENDOR NEWSMAKER Q&A: STACY JONESJones talks sports, entertainment endorsements and attracting Hispanic consumers By: James E. Guyette | May 25th, 2012 April’s launch of the new Hispanic Consumer Marketing Division of Ho... |
![]() |
HOW TO GET YOUR PRODUCT INTO FAMOUS HANDSBy David Mielach | LiveScience.com – Mon, Feb 27, 2012 Movie studios aren’t the only businesses that will benefit from a post-Oscars bump. Businesses of all sorts will take advantage of the fame a... |
![]() |
HOW TO GET YOUR PRODUCT INTO FAMOUS CELEBRITY HANDS4:30 AM ET | By: David Mielach, BusinessNewsDaily Staff Writer Movie studios aren’t the only businesses that will benefit from a post-Oscars bump. Businesses of all sorts will take advant... |
![]() |
SECRETS TO PRODUCT PLACEMENT & BRANDINGJANUARY 14, 2012 ADMIN Stacy Jones has over fifteen years of leadership experience building global product placement branding campaigns for the entertainment industry. Acknowledged as an expert ... |
![]() |
STACY JONESTypically product placement agencies work either on a retainer or one-off basis. Retainer clients are preferable because it allows the agency time to educate productions on the product and its f... |
![]() |
GLOBAL BRANDS AND COMPANIES ENTERTAINED ABC’S “EXTREME MAKEOVER: HOME EDITION” – CAST, CREW, CELEBRITY ATTENDEES IN A FORCEFUL SHOW OF SUPPORTThe Event Presented by Hollywood Branded Inc. Brought Popular Corporate Entities Together and Benefitted the American Cancer Society In a Fun-Filled and Interactive Setting at the Historic Vibiana... |
![]() |
‘TRANSFORMERS: DARK OF THE MOON’: HOW THE SEQUEL’S STAR CARS WERE CASTThe latest episode in Paramount’s franchise features heavy auto product placement — and only “good guy” roles for carmakers. 2:32 PM PDT 6/22/2011 by Daniel Miller Like th... |
![]() |
INTERVIEW: STACY JONES OF HOLLYWOOD BRANDEDby Erik Hollywood Branded Inc. is a Los Angeles based entertainment marketing agency, founded in 2007 by Stacy Jones. The agency specializes in product placement, celebrity endorsement, branded co... |
![]() |
HOW MASERATI LANDED SPOTS IN ‘LIMITLESS’ AND ‘ENTOURAGE’ FOR FREE3:10 PM PST 3/11/2011 by Daniel Miller The Hollywood Reporter magazine looks at how nimble marketing allows the car company to compete in product placement against bigger rivals. The foll... |
![]() |
MOST PRODUCT PLACEMENT IN A TOP FILM FOR 2010 … AND THE AWARD GOES TO?By Bonnie McCarthy Posted 12:00PM 02/24/11 Photo Credit: Ian Gavan The biggest name in movies will be missing from the red carpet on Oscar night even though it had more work in No. 1 hit films ... |
![]() |
PARAMOUNT PICTURES HIRES HOLLYWOOD BRANDED INC. FOR ‘NO STRINGS ATTACHED’ WITH NATALIE PORTMAN(March 15, 2010) (Los Angeles, CA) Productions Branded, a division of Hollywood Branded Inc., has been hired by Paramount Pictures to oversee all product placement and brand integration for the up... |
![]() |
PARAMOUNT PICTURES HIRES HOLLYWOOD BRANDED INC. FOR DINNER FOR SCHMUCKS(September 15, 2009) (Los Angeles, CA) Productions Branded, a division of Hollywood Branded Inc., has been hired by Paramount Pictures to oversee all product placement and brand integration for th... |
![]() |
HOLLYWOOD BRANDED INC. SECURES 150 BRANDS FOR LIVE ACTION GAME(August 21, 2009) (Los Angeles, CA) Productions Branded, a division of Hollywood Branded Inc., has secured over 150 brands for Fashion Finder, the first-ever live action hidden objects game. The F... |
![]() |
MOZAIK MULTIMEDIA POISED TO REVOLUTIONIZE ADVERTISEMENT MODELS WITH CONTENT TECHNOLOGYPublished on June 2, 2009 by David Castillo Mozaik Multimedia launches Content Technology, a groundbreaking new software solution that connects consumers to appealing products they see in movies, ... |
![]() |
ANCHOR BAY FILMS HIRES HOLLYWOOD BRANDED INC. FOR NEW FILM AND SOON THE DARKNESS(January 9, 2009) (Los Angeles, CA) Productions Branded, a division of Hollywood Branded Inc., has been hired by Anchor Bay Films to oversee all product placement and brand integration for the upc... |
![]() |
HOLLYWOOD BRANDED INC. SECURES OVER 50 BRANDS FOR MY FAIR WEDDING EPISODESNovember 30, 2008 (Los Angeles, CA) Productions Branded, a division of Hollywood Branded Inc., secured over fifty brands to participate in the development of four My Fair Wedding episodes. The Bra... |
![]() |
RED HERRINGA campaign for Scarlet leads viewers astray Hire a high-profile Hollywood film director for your TV creative. Cast a Catherine Zeta-Jones look-alike starlet as a spy-superhero-action-star leading ... |
![]() |
DREAMWORKS HIRES HOLLYWOOD BRANDED INC. FOR NEW EDDIE MURPHY FILM(May 15, 2008) (Los Angeles, CA) Productions Branded, a division of Hollywood Branded Inc., has been hired by DreamWorks to oversee all product placement and brand integration for the upcoming fil... |
![]() |
BRANDED ENTERTAINMENT: 5TH CONFERENCE PRODUCT PLACEMENT14 November 2007 in Nurtingen / Stuttgart, Germany Stacy Jones, President of Hollywood Branded was one of the panelists for the 5th Conference in Product Placement for Branded Entertainment taking... |




















































































