Welcome To Hollywood Branded

We help bring the power of pop culture to your brand

About Hollywood Branded

A Little More About Hollywood Branded…

Help For Brands + Agencies

As Los Angeles’ largest independent entertainment and influencer marketing agency, Hollywood Branded helps bring the power of pop culture content and the influencers who drive it to brands around the world by making the brand become part of the story. Since 2007, the agency has secured and built partnerships with celebrities, social influencers and the TV, streaming, film, podcast, event + music content that drive pop culture – and brand sales. Over ten thousand brand partnerships have been brought to life on screen for brands like BlackBerry, Bumble, FLIR, Lacoste, Pilot Pen and Ralph Lauren.HB-1


Help For Thought Leaders

Experts Branded is our agency’s newest division, and offers expertise and guidance to help position thought leaders into becoming stars and powerhouse voices of their own industry, by leveraging the agency’s same tools, experience and unparalleled knowledge of the best practices to build brands from Hollywood, the world of PR and beyond.

Experts


Help For Production Companies

The agency division Productions Branded works directly with producers who hire our firm help to reduce and offset the cost of creating and marketing TV and streaming shows, feature films, video games, podcasts, digital series, music videos and events. Our agency creates below the line cost savings via product placement, fee driven brand integration, promotional alliance partnerships and licensing extensions.

https://hollywoodbranded.com

Productions Branded


Help For Students Of Life

The agency educational division Learn.HollywoodBranded includes the agency blog, podcast and online certification courses. The business blog provides insights into pop culture partnerships, brand campaigns, interviews with other marketers and case studies. The daily blog is read by over 30 thousand entrepreneurs, brands and agency marketers on a monthly basis.  https://blog.hollywoodbranded.com

BLog

Additional online classes, surveys and certification courses are offered through Hollywood Branded’s Influencer & Branded Content Marketing School for brand owners, marketers and their agencies (and student future employees) as well as content producers. All content is geared to teach and provide DIY insider tricks and tips to making influencer and content marketing work even better – and to help marketers avoid those marketing mistakes that will waste time, money and yield poor partnership results. https://learn.hollywoodbranded.com

Learn

Marketing Mistakes (+ How To Avoid Them) is a weekly business podcast hosted by Hollywood Branded’s founder and CEO, Stacy Jones. The podcast has been followed by brand marketers, agencies and entrepreneurs since 2017.  Each week brings insights from Stacy along with interviews with top industry experts who share their knowledge on marketing advice, sales strategy, employee motivation, pop culture partnerships, entrepreneurship, and other topics that drive business success. https://hollywoodbranded.com/podcast

Podcast

The newest addition, Marketer’s Content Playbook offers a yearly virtual summit and ongoing classes with over 100 expert thought leaders providing detailed “How To Do It” step by step guidance across content development, advertising and partnerships. Speakers are some of the top thought leaders from the world of brands, agencies, media, influencers and Hollywood, who provide education to the summit’s attendee audience of entrepreneurs, brand and agency marketers, recent graduates and students. https://marketerscontentplaybook.com

Playbook


Agency Services & Marketing Platforms

Be Sure To Check Out HB In The Media!

Content Marketing Works For Us – And It Can Work For Your Brand Too

Our Podcast!
Listen To

Our Daily Blog!
Read     

Our Interviews!
See

Content marketing works. And at Hollywood Branded, we have experienced the power of what content marketing has done for our own growth, driven from our blogs, podcast, online classes, and workshops.  Content marketing is directly responsible for bringing in MILLIONS of dollars to our agency.  It has allowed us to establish an expertise at a level so high, that clients come to us already familiar with our agency, and ready to buy.  It has changed the sales game. Daily, our sales team gets inbound new business calls set up not from pounding the pavement and dialing for dollars – but from having generated thought leadership and expertise all powered through the content we create and share.

Content marketing is what has made our agency’s ceo & founder, Stacy Jones, a go-to source for major media outlets like Forbes, The New York Times, Bloomberg, WWW, Financial Times, Instyle and other familiar names all over the world, where she is interviewed on topics ranging across product placement integration, influencer marketing, celebrity endorsements and branding.

Content marketing is the reason why our agency went viral last summer when Stacy spoke with first one, then dozens more of media outlets about that coffee cup in Game of Thrones.  In fact, thanks to those interviews, Hollywood Branded’s name was featured by over 1,000 media outlets and received over 4 BILLION impressions – a value in the PR world of over $68 million dollars.  And yes, it immediately drove sales and opened new doors for our agency.

Who Is Hollywood Branded

To invigorate sales engagement through celebrity and entertainment driven tactics.
  • Engagement – Always ask “what else can we do”.
  • Leadership – Transform vision into reality through our expertise and connections.
  • Results – Successfully deliver measurable results.
  • We exceed expectations. Those of Clients and our Team Talent alike.
  • We create Raving Fan Clients by asking ourselves how we can do more than anyone else is doing for them.
  • We know talk is cheap and execution priceless.
  • We believe “Not Possible” is an unacceptable answer until every angle has been explored in detail and every hoop jumped through.
  • We value our Team Talent and seek to help them achieve their full potential while ensuring that when they leave the agency they have more skills, education and tools than when they arrived.
    • THE Agency! Our campaigns are fully activated and turnkey for our clients, eliminating the need for customers to invest in additional staff and resources, or take themselves off their own high priority projects.
    • Our Talent! A company of go-getters with fresh ideas. No matter what it is, we can make it happen. Our diverse staff has the ability to adopt the perspective of your target consumer and provide constructive assessments and guidance to craft an effective campaign.
    • Out-Of-The-Box! As a boutique agency, we are extremely nimble and tailor agency resources and Team Talent to client’s needs. Our team is comprised of fresh thinkers, pop culture trackers and innovative marketers who work in a creative and collaborative atmosphere.

Click here for more reasons to choose Hollywood Branded!

Our programs offer solutions to address common advertising challenges, including how to:

  • Start social media conversation.
  • Introduce a new product line.
  • Stand out in a saturated market.
  • Increase sales with a new demographic.
  • Increase consumer recall and brand awareness.

Founded in 2007, Hollywood Branded has been at the forefront of influencer marketing

Brand partnerships are created with social influencers, celebrities, television, film, music content and  celebrity driven events. Branded content strategies include influencer partnerships, brand integration,  product placement, celebrity endorsements and event activation – services which have helped build  engagement and awareness for brands like BlackBerry, Bumble, Canadian Club, Crayola, Pilot Pen and White Cloud.

Our turnkey campaigns are fully activated for our brand and agency clients, eliminating the need for  clients to invest in additional staff and resources, or remove themselves from their own high priority  projects. Each campaign activation is accompanied by exclusive content takeaways to guarantee the  client further differentiation, with the ability to generate engaging content for utilization in retail, digital, print, broadcast, experiential, social media and PR campaigns.

Education is the foundation in the development of each influencer and content marketing strategy,  ensuring clients have the required knowledge to smartly make decisions on budget allocation and  partnership activation. Led by agency founder Stacy Jones, who has over 20 years of industry experience,  the team is comprised of go-getters with fresh ideas and excellent relationships.

Our agency is retained directly by corporations or through their agencies to research, strategize, and activate branded entertainment marketing campaigns.  Our team of industry experts has activated 10,000+ partnerships for 250+ brands in a range of category types. Demonstrated expertise includes a wide variety of corporate sectors, ranging from apparel and automotive to financial services, packaged food and beverage, medical, personal care, publications, quick serve restaurants, retail, technology, travel and more!

AGENCY MARKETING PLATFORMS

Influencers . Celebrities . Television . Feature Film . Digital . Music . Podcasts . Events . Sports . Gaming . Strategic Partnerships

AGENCY SERVICE TACTICS

  • Consulting
  • Brand Integration
  • Product Placement
  • Co-Branded Promotions
  • Licensing
  • Celebrity Endorsement
  • Event Activations
  • Celebrity Endorsement
  • Event Activations
  • Social Media
  • Public Relations
  • Media Planning

Meet Our Agency Leadership

Stacy Jones
Stacy JonesCEO
Stacy, our agency’s founder, has over twenty years of leadership experience building global entertainment branding campaigns for top Fortune 500 companies and hundreds of brands. Her career started after receiving her BFA in Theater Production & Scenic Design from the University of Arizona. Acknowledged as an expert in the field, she has appeared on CNN and MSNBC; spoken at conferences around the globe from Germany to Beijing; and has been featured in Forbes, The Wall Street Journal, The Hollywood Reporter, Financial Times, The Economist, Brandweek, Advertising Age, Variety, B&C and Mediaweek amongst others. Originally from Texas, you will still hear her ya’ll as she gathers the team for strategy planning sessions. Like all true entrepreneurs, Stacy is an adventurer at her core – having sky dived, hang glided off bi-planes, swam with crocs while rafting the Zambezi in Africa, photographed grizzly bears in Alaska, trekked Mayan ruins in Belize, explored the ocean as an avid scuba diver, and who loves owning an advertising agency where she swims with a different type of Hollywood shark on a daily basis.
Ian Drummond
Ian DrummondChief Operating Officer
Ian is not only our COO, but also our sports guy, and as a Los Angeles native, a die-hard fan of our local teams – especially the Kings. If there is a major sporting event going on, he’s either there or watching it. And if you have a sports question, it’s likely he has the answer. Ian has a Bachelor’s of Communications from UCSB and Masters in English from UCI. His first job out of college was working at the Director’s Guild and his creativity and drive make him a natural fit for bouncing ideas and structuring strategic partnerships. Ian then held a 26 year as an Administrator and Educator, before heading over to Hollywood Branded to help our team stay organized. When Ian’s not working he’s often found wishing he was watching a band or listening to music, one of his favorite passions.
Chelsea Collins
Chelsea CollinsSenior Brand Integration Producer
Though a Jersey girl at heart, Chelsea fell in love with Chicago while receiving her bachelor’s degree in Communications from Loyola University of Chicago. It was in the Windy City where she discovered the art of TV production and has been working in the entertainment industry ever since. Having a passion for entertainment both professionally and personally, you can usually spot her at a concert or movie theatre on the weekends. Since her move to LA, Chelsea’s been taking advantage of the weather, spending time outdoors hiking or at the beach. A shameless fan of celebrity gossip, you can also always find her catching up on the latest Kardashian scandal. While most people have to keep up with the Kardashians, the Kardashians have to keep up with her!
Paige Brody
Paige BrodyBranded Content Producer
Paige graduated from Indiana University Bloomington with a degree in Sports Communications – Broadcasting. Growing up in the east she always loved California and had an opportunity to move to Los Angeles, and began working as a marketing and event associate at Michael Burg Productions, and then a casting associate at EndemolShine working on Deal or No Deal. Knowing she wanted to move from casting to the business side, she became an Integrations Coordinator at The Steve Harvey Daytime Talk Show, where she learned the true hustle and bustle of Hollywood productions.
Greg Smith
Greg SmithAssociate Branded Content Producer
A NorCal boy at heart, Greg grew up in the bay area and attended UC Berkeley, where he received his bachelor’s degree in Theatre & Performance Studies. Always with a thirst for all things music, film, TV and pop culture – Greg moved to Los Angeles to work in the entertainment industry. With extensive experience in Public Relations and Digital Marketing, Greg has a passion for all things entertainment and the way it informs the world we live. When he’s not talking about Beyoncé (his favorite pastime), Greg can be found attending a concert of any genre or walking to the beach.
Jazz Mann
Jazz MannBranded Content Partnerships
A true fan of the Hollywood & Entertainment industry, Jazz is a Canadian born strategic marketing and business development specialist that now resides in the USA. His extensive background working in the advertising and media landscape, has given him vast experience in Film, TV, Print, Digital & Branded Content in North America. Jazz has a passion for the arts, and has spent time on screen and on stage as an actor and comedian, and has worked alongside some of his comedy heroes over the last decade. Look for Jazz at a comedy club, golf course or a falafel house near you.
Heather Armel
Heather ArmelAssociate Branded Content Producer
After graduating from the University of South Carolina, Heather has worked to streamline processes and improve efficiencies at Fortune 500 companies and venture backed start-ups. A resident of Denver, CO, you can often find her running with her dog Kyrie, teaching spin classes at CycleBar, singing along at Red Rocks or snowboarding some of the best mountains in the world. She’s passionate about music, and a die hard fan of college basketball and football.
Angelic Sanoy
Angelic SanoySocial Media/Web Technologist
Angie is a passionate social and digital brand marketer. With a degree in Information Technology, she is also an (un)official Inbound Marketing Geek who truly understands the power of branded content marketing to drive sales. When she’s not polishing or creating online content, Angie loves watching movies with her son, traveling and is a consummate foodie with a focus on cooking a variety of Asian recipes.
Leia
LeiaK-9 Support Team
Ten year old Leia (yes, named after that famous princess) is never far from her mom Stacy’s side, and should be nicknamed Shadow. Her favorite pastimes include hunting – specifically toys, bees and anything small that moves. Come by for a visit and she’ll share her favorite toy and give you a cuddle while begging for a belly rub.
Sadie
SadieK-9 Support Team
Sadie a nine-year-old shepherd mix, has truly grown up at Hollywood Branded – her first day on the job was at four months old. She welcomes everyone to the office with a good ole’ fashioned handshake (and sometimes a sniff or two.) You’ll find her sitting (in a chair) next to mom Stacy on occasion. When not in the office Sadie spends her time napping, or playing backup bouncer to Leia’s every curiosity.
Luna
LunaK-9 Support Team
Luna is our newest pup addition to the team, born in July 2019. Her nickname is Luna Roo as she bounces about and loves helping lend herself to any activity at hand.

Our Happy Clients

Our Valuable Content

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