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THE VALUE OF CELEBRITY MARKETING

With 89% of the top Fortune 100 brands actively incorporating the strategy, there is no question about the extraordinarily high level of influence of celebrities in our society. The clothes that they wear one day fly off the shelves the next. When celebrities say they like a certain product, the sales of that product increase by double digit percentages.

Entertainment Marketing has become an essential component for engaging your consumers and improving sales. Hollywood Branded can help you form partnerships that leverage individual celebrity star power to bring new awareness to your brand, while securing testimonials and imagery for advertising, social media or PR campaign usage.

Celebrity Marketing Overview

Hollywood Branded secures celebrity partners to generate greater consumer engagement and increase sales through perceived celebrity endorsement. Celebrity partners can be acquired for commercials, print campaigns, promotions, media events, personal appearances and speaking engagements. Celebrity endorsement typically consists of a written, spoken or pictorial statement, showcasing the virtue of a brand by a celebrity who uses his or her status in society to promote a product, service or charity.

Service Brochure

Celebrity @ Your Event

Activate a celebrity appearance for your next big thing and benefit from celebrity recognition and promotion.

Celebrity Endorsement

Nothing says “reliable” better than a personal endorsement a trusted individual. We are experts in entertainment marketing and have experience working on a project like yours.

Celebrity Seedings

Secure celebrities for social media campaigns leverage their personal Twitter, Facebook, and Instagram accounts resulting in instant
and widespread recognition.

Backstage Access

Get your brand behind the scenes and the biggest Hollywood events, Fashion Shows, Music Events, and Red Carpet Spectacles.

Always prompt and responsible. In our business important changes happen within moments notice…always counted on to handle the emergencies in a timely and professional manner.
Dreamworks
…more than great…very dedicated to client service, ‘service’ being the operative word, deep understanding of the entertainment business and leverages that to the client’s benefit. I highly recommend.
Fiji Water
An expert in the field, works diligently to understand and help define clients’ business objectives to achieve measureable results impresses with depth of results…knowledge, professionalism, and smart strategies…powerful business ally.
Volkswagen
In an industry that is at best lax about accountability…ensured that we were constantly updated and worked tenaciously to achieve our objectives. Industry connections and insider knowledge instrumental in ensuring that Gallo brands appeared in a variety of film and television vehicles, the total of which exceeded our expectations. I would certainly hire again.
E&J Gallo
We wanted to thank you for all you did over the past couples of months with setting up Club Med’s partnership with (U.S. Olympic Triathlete) Hunter Kemper. Hunter was absolutely wonderful to work with, and we know there could not have been a better fit for Club Med!
Zimmerman Agency
Hollywood Branded’s capabilities are nothing short of amazing. They are creating an awareness of our brand in the entertainment industry that is reaching across the globe. The entire team is friendly, professional, creative, and results oriented. They continue to amaze and exceed expectations on a daily basis.
Gigaset Comm.
I just saw the premiere last night, and I want to thank you for an awesome job. It was one of those projects that serendipitously came together. Our CEO and his wife also saw the screening with important CEOs and talent in tow during our sponsored dinner post party. He was VERY happy with the placement and it looked wonderful.
Blackberry

THE POWER OF CELEBRITY INFLUENCE

Hollywood Branded’s customized entertainment marketing campaigns work to leverage celebrity content that
then becomes the sales driver – with your brand becoming part of the story – resulting in an engaged consumer
with increased brand recall and higher purchase interest. Here are some results from our latest Consumer Behavior Survey report:

  • 85% believe entertainment marketing works
  • 43% are conscious of being influenced to purchase a
    brand after seeing a celebrity endorsement
  • 57% have bought a product based on something they
    saw on screen
  • Willingness to spend 20% more on a product that has
    a celebrity endorser
Download Report

HOW CELEBRITY MARKETING CAN GROW YOUR BRAND

Hollywood Branded is aligned with publicity houses, management firms, talent agencies and music labels to allow us direct access to roster celebrities to create turnkey activation for all celebrity influencer campaigns as well as direct-to-talent relationships.  We secure the appropriate talent and manage the campaign.  Budget is based upon the campaigns’ reach, and how actively the celebrity will need to participate. For More Details, Download Our Service Brochure.

Service Brochure
  • Target a specific audience for endorsement
  • Testimonials and photographs for PR and social media
  • Celebrity seen having a positive experience with YOUR brand
  • Celebrity partners for commercials and print campaigns
  • Social media shares for repeat exposures again and again
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Want Celebrity Appeal for Your Brand?

Contact us today to incorporate celebrity endorsement power into your brand marketing strategies.
CONTACT US