Behind The Scenes Back Stage Activation
Hollywood Branded took Coffee Beanery behind the scenes, creating and staffing a full service VIP backstage “Coffee Beanery Pop-Up Bar” on the set of Mike & Molly for an entire day of filming, complete with baristas, a Coffee Beanery Step & Repeat, specialty flavored coffee drinks, a menu board with Mike & Molly themed coffee recipes (Biggs’ Blondie, Mike’s Morning Mojo, Flynn’s Frenchie, etc.) and tweet to win raffle prize giveaways for production crew members.
The bar (and raffle giveaway) provided engagement with the cast and crew while building Coffee Beanery brand awareness.
Picture assets and testimonials we secured to post on Coffee Beanery’s social media network.
Brand Driven Social Media
Event Activation Overview
See the Flip-A-Gram Video