If you blindly send your product to a celebrity, the likelihood is that they will never see it – and their assistant or someone else’s assistant will end up with your product in their own home instead.  Keep reasonable expectations in mind with what you hope to obtain through a gift of your brand – you may feel that your product is the absolute best in the world, and while it may be, the celebrity gifted may not fully be on the same page.  There are ways to request takeaways, and working with a company that has experience in this space will help you get the results you want.  Certain categories are more easily gifted, although there is an angle for every brand type to obtain the celebrity exposure you are seeking.