Hollywood Branded established Tissot on the hit ABC series Nashville on lead character Teddy Conrad (Eric Close).

TISSOT (5/7/14) –

A tissot watch receives hands-on exposure with the main character Teddy Conrad (Eric Close) when he is picking up his kids from his ex-wife.

TISSOT (4/2/14) – Crazy

A Tissot watch receives five separate hands-on exposures with the main character Teddy Conrad (Eric Close).

TISSOT (3/26/14) – Your Wild Life’s Gonna Get You Down

A Tissot watch receives two separate hands-on exposures with the main character Teddy Conrad (Eric Close).

ROI:

Overall Placement Value: $14,975

Audience Reach: 5,161,500

Overall Audience Retention: 3,096,900

Positive Feeling from Placement: 1,777,621

Influenced to Purchase from Viewing Placement:  1,158,241