Hollywood Branded established Tissot on the hit ABC series Nashville on lead character Teddy Conrad (Eric Close).
TISSOT (5/7/14) –
A tissot watch receives hands-on exposure with the main character Teddy Conrad (Eric Close) when he is picking up his kids from his ex-wife.
TISSOT (4/2/14) – Crazy
A Tissot watch receives five separate hands-on exposures with the main character Teddy Conrad (Eric Close).
TISSOT (3/26/14) – Your Wild Life’s Gonna Get You Down
A Tissot watch receives two separate hands-on exposures with the main character Teddy Conrad (Eric Close).
ROI:
Overall Placement Value: $14,975
Audience Reach: 5,161,500
Overall Audience Retention: 3,096,900
Positive Feeling from Placement: 1,777,621
Influenced to Purchase from Viewing Placement: 1,158,241