EP 102: Product Placement With Gary Moore Of Dell
In this episode, Stacy sits down with Gary Moore of Dell to discuss how they solidified the Dell brand within the TV and Film industries (more…)
EP 101: Influencer Marketing Law with Sharon Touerek | Legal And Creative
In the first episode of our new “Duo Podcast” series, Stacy sits down with Sharon Tourek of Legal and Creative. Sharon is an intellectual property and marketing law attorney, and in this episode discusses the legal Dos and Don’ts of Influencer Marketing.
EP 100: Creating Licensed Brands From TV Shows And Movies
In our 100th episode (that’s right...100), Stacy talks to you about how some brands with already built in buyers from the get-go have leveraged pop culture to create new brand lines that get massive consumer attention. After today’s episode, we’ll be mixing it up a bit by adding in interviews with brands, agencies and other industry leaders discussing the “magic sauce” for a brand’s marketing successes. (more…)
EP 99: Advertising Through Podcasts
In this episode: Stacy talks to you about a fairly new marketing practice, and how you can leverage podcasts for branded content partnerships to get tremendous engagement for your brand.
EP 98: What Brands Think About When Choosing A Celebrity
In this episode, Stacy talks to you about making sure your brand chooses the right celebrity partner for your advertising campaign. (more…)
EP 97: Why Organic Product Placement Increases Brand Sales
In this episode, Stacy talks to you about the importance of organic product placement and provides detail to the types of product placement available for brand partnerships by sharing product placement success stories from over the years.
Stacy Jones Guest Interviews
Interview Series: Why Influencer Marketing WorksMore
Interview Series: Facets Of Branded EntertainmentMore
Interview Series: What Companies Are Looking For From Web Based ProductionsMore
Interview Series: The Secrets Behind Product PlacementMore
Interview Series: Stay on Track but Go with the Flow: Influencer Marketing with Stacy JonesMore