Rent My Brain

Marketing Mistakes
(And How to Avoid Them) Podcast

Welcome to Marketing Mistakes & How To Avoid Them. I’m Stacy Jones, the founder of influencer marketing and product placement agency Hollywood Branded. We help bring the power of pop culture to brands, and believe that bringing brands, content, celebrities and influencers together makes storytelling more meaningful and impactful. My original podcast series focused on influencer and content marketing strategies, and I now also interview other top experts to share their insights and knowledge on topics which make a direct impact on your business today. I truly understand as an agency owner and brand marketer that it is impossible to be well-versed on every topic and strategy that can improve bottom line results. My goal is to help you avoid making costly mistakes of time, energy or money along the pathway to bettering your brand whether you are doing a DIY approach or hiring an expert to help.

marketing mistakes and how tox avoid them with stacy jones

Everyone On Your Team Makes A Difference
EP 88: Everyone On Your Team Makes A Difference

In this episode, Stacy explains why every individual on your team makes a difference to your company and that forgetting this is one of the biggest mistakes you can make.

 

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5 Tricks To Staying On Top Of Emails For Any Business
EP 87: 5 Tricks To Staying On Top Of Emails For Any Business

In this episode, Stacy shares with you how our team has addressed a challenge felt across the nation by all business types - email organization - and provides a simple 5 step plan for staying on top of those emails.

 

 

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Recover From A PR Nightmare (2)
EP 86: What Papa John’s Can Do To Recover From A PR Nightmare

In this episode, Stacy reveals what brands like Papa John’s can do to recover from a PR nightmare caused by a celebrity – or in this case, their own self-created celebrity persona and brand founder.

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online cyber crime
EP 85: Dealing With Fraud As A Business Owner – Part 3

In this episode, Stacy concludes her story of the international cyber fraud that nearly destroyed our agency, to help other business owners keep the same from happening to them.

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dealing with online fraud as a business owner part 2
EP 84: Dealing With Fraud As A Business Owner – Part 2

In her last podcast, Stacy laid out the background knowledge as the prequel to her agency's fraud nightmare. In this episode, Stacy continues to talk to you about the fraud that happened in the hopes that she can help prevent it from happening to your business too.

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Dealing With Fraud As A Business Owner
EP 83: Dealing With Fraud As A Business Owner

In this episode, Stacy revisits an agency nightmare to teach you how to protect your business from the same thing!

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how to get your team on blog part 2
EP 82: How To Get Your Team To Blog Part 2

In part two of this episodic series, Stacy talks to you about how to get your team to blog, why it is just so important for your company to do so, and how Hollywood Branded has created over 700 blogs.

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how to get your team on blog
EP 81: How To Get Your Team To Blog Part 1

In this episode, Stacy talks to you about how to motivate your team to blog. She also explains why it is just so important for your company to do so.

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EP 80 Product Placement Trade Out Opportunities in Hollywood TV and Film
EP 80: Product Placement Trade Out Opportunities in Hollywood TV and Film

In this episode, Stacy talks to you about product placement trade out opportunities in Hollywood!

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Did The Brand Pay For The Celebrity To Hold That
EP 79: Did The Brand Pay For The Celebrity To Hold That?

In this episode, Stacy helps to explain how some celebrities are paid to hold a brand with paparazzi hired to take the perfect shot in order to share it with media outlets

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18 Ways Tech Brands Can Leverage Content Marketing To Make Sales Happen Part 2
EP 78: 18 Ways Tech Brands Can Leverage Content Marketing To Make Sales Happen: Part 2

In this episode, Stacy talks to you about even more ways that tech brands can leverage content marketing to help drive brand awareness and trigger sales.

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18 ways tech brand can leverage content marketing to make sales happen part 1
EP 77: 18 Ways Tech Brands Can Leverage Content Marketing To Make Sales Happen: Part 1

In this episode, Stacy shares how tech brands can leverage content marketing to help drive brand awareness and trigger sales.

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Cannabis and Product Placement Content Marketing Partnerships - podcast
EP 76: Cannabis and Product Placement Content Marketing Partnerships

In this episode, Stacy talks to you about how cannabis brands have been able to stand out and gain brand awareness through product placement content marketing partnerships.

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How To Launch An Influencer Marketing Campaign That Works
EP 75: How To Launch An Influencer Marketing Campaign That Works

In this episode, Stacy Jones explains how to implement an influencer marketing strategy that works.

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Product Placement Versus Brand Integration - product placement
EP 74: Product Placement Versus Brand Integration

In this episode, Stacy dishes out the 7 next step moves for what brands can do as part of crisis management when their product becomes the bad guy on TV.

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7 Fixes For When Your Brand Becomes The Bad Guy On Screen
EP 73: 7 Fixes For When Your Brand Becomes The Bad Guy On Screen

In this episode, Stacy dishes out the 7 next step moves for what brands can do as part of crisis management when their product becomes the bad guy on TV.

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The Power Of Award Shows For Brands - podcast
EP 72: The Power Of Award Shows For Brands

Stacy talks to you about the power of award shows for brands, and the best way to leverage opportunities like The Oscars for brand marketing partnerships.

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Celebrity Endorsements And The Olympics - podcast
EP 71: Celebrity Endorsements And The Olympics

In this episode, Stacy talks to you about some of the Olympic celebrity endorsement partnerships that were launched during the 2018 Winter Olympics.

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Our Entertainment Marketing Survey Results-podcast
Ep 70: Our Entertainment Marketing Survey Results

In this episode, Stacy continues the discussion from last week about our entertainment marketing survey and what it revealed about how brands and their agencies approach product placement to ensure success.

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A Look Inside Our Entertainment Marketing Survey - podcast
Ep 69: A Look Inside Our Entertainment Marketing Survey

In this episode, Stacy sheds light on the survey our agency launched on entertainment marketing that was created to better understand market perception on product placement and celebrity endorsements by brands and their agencies. And boy, did it have some interesting reveals!

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