Rent My Brain

Marketing Mistakes
(And How to Avoid Them) Podcast

Welcome to Marketing Mistakes & How To Avoid Them. I’m Stacy Jones, the founder of influencer marketing and product placement agency Hollywood Branded. We help bring the power of pop culture to brands, and believe that bringing brands, content, celebrities and influencers together makes storytelling more meaningful and impactful. My original podcast series focused on influencer and content marketing strategies, and I now also interview other top experts to share their insights and knowledge on topics which make a direct impact on your business today. I truly understand as an agency owner and brand marketer that it is impossible to be well-versed on every topic and strategy that can improve bottom line results. My goal is to help you avoid making costly mistakes of time, energy or money along the pathway to bettering your brand whether you are doing a DIY approach or hiring an expert to help.

marketing mistakes and how tox avoid them with stacy jones

How Brands Use Retro Product Placement For Branding
EP 15: How Brands Use Retro Product Placement For Branding

In this episode, Stacy discusses the power of brands using retro product placement to stand out from competitors and gain authentic and memorable connections to the audience.

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The Cost And Benefit Of A Celebrity Tweet Versus Paid Social Ads
EP 14: The Cost And Benefit Of A Celebrity Tweet Versus Paid Social Ads

In this episode, Stacy discusses the difference between a paid ad and a celebrity endorsement on Twitter.

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How To Secure The Right Influencer For Your Brand
EP 13: How To Secure The Right Influencer For Your Brand

In this episode, Stacy shares tips on how to choose the right celebrity social influencer for your brand.

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12 how much product placement cost
EP 12: How Much Does Product Placement Cost

In this epsiode, Stacy discusses just how much product placement costs, ranging from a single one-off to a comprehensive program.

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How To Create More Successful Instagram Posts
Ep 11: How To Create More Successful Instagram Posts

In this episode, Stacy discusses 10 ways that brands can create more successful instagram posts.

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How To Get Your Brand In Celebrity Swag Bags
EP 10: How To Get Your Brand In Celebrity Swag Bags

In this episode, Stacy shares tips on how to get your brand into celebrity gifting swag bags.

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Creating Celebrity Endorsement Safeguards
Ep 9: Creating Celebrity Endorsement Safeguards

In this episode, Stacy shares tips on how to create your own celebrity partnership safety net in order to create successful celebrity endorsement partnerships.

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Does Your Social Media Influencer Have Instagram Real Followers
EP 8: Does Your Social Media Influencer Have Instagram Real Followers?

In this episode, Stacy shares five simple steps to help you find out if an influencer has fake Instagram followers, so that you can get the most bang for your buck!

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3 Steps Not To Miss For Product Placement
EP 7: 3 Important Product Placement Strategies That You Should Know

In this episode, Stacy discusses three important steps in planning product placement strategy for your brand.

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EP 6: Hacks To Encourage Celebrity To Come To Your Event

In this episode,Stacy discusses the 8 steps a brand manager needs to take to invite a celebrity to an event, and not sabotage a celebrity endorsement partnership, while ensuring that the brand gets everything it needs from the experience.

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4 Common Myths About Product Placement
EP 5: Top Misconception About Product Placement In Films

In this episode, Stacy debunks the myths of product placement.

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5 More Secrets to Successful Celebrity Events
Ep 4: More Secrets to Successful Celebrity Events

In this episode, Stacy share the rest of her tips for successful celebrity branded events.

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EP 3: The Secrets To Successful Celebrity Event | Hollywood Branded

In this episode, Stacy shares the first five steps to celebrity event sponsorships that brand managers should take before activating their events partnership

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How to make a product placement magic happen
EP 2: How To Make Product Placement Magic Happen

In this episode, Stacy shares three reasons why brands can win big time on screen and still make affordable product placement magic happen.

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ways how influencers make money
Ep 1: How Social Influencers Make Money

In this episode, you’ll find out more about how content producers and influencers make money, and why as a brand you should start budgeting for digital content and PR.

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