The Breakout Star of ‘Bullet Train’ Is…a Water Bottle?

The Breakout Star of ‘Bullet Train’ Is…a Water Bottle?

The action film “Bullet Train” features a starry cast playing a group of assassins aboard a high-speed locomotive in Japan. Yet one inanimate object nearly steals the spotlight from the likes of Brad Pitt and Sandra Bullock: a bottle of Fiji Water.
Anatomy of a Product Placement

Anatomy of a Product Placement

Refrigerators aren’t movie stars, but they can pose a particular problem when they have a cameo onscreen. When Larry David casually opens the door in “Curb Your Enthusiasm,” those shelves need to be full of food and drink, and each one of those items is likely to have...
TV Insider’s Hollywood (un)Branded Lounge

TV Insider’s Hollywood (un)Branded Lounge

TV Insider’s Hollywood (un)Branded Lounge from entertainment news site TV Insider and pop culture marketing agency Hollywood Branded was a top favored destination by celebrities attending San Diego’s 2022 Comic-Con. Across the three-day event running July...