For those who are still skeptical of the significance of social media and see it as a pointless youth obsession, despite the evidence pointing towards its ability to capture some of the most coveted target markets, here is more foundation to support its power. Music,...
Millennials have deep pockets and like to spend. Millennials are also the hardest and most elusive market for brand marketers to engage with unless their attention is grabbed in a way they trust and where they spend time – which is through their chosen content...
