Our Agency Relationship
Hollywood Branded’s team has worked with CBS’s The Doctors since it’s first season, back in 2008, and partnered brands from a wide range of categories (including roses, candles and footwear and more) to the show – and numerous cosmetic aesthetic procedures. Each segment showcases a brand’s benefit to the mind, body or soul.
“The Doctors” features a panel of doctors discussing a variety of health topics. The group specialists that comprise the panel deliver medical advice in an easily digestible, down-to-earth manner. Each doctor weighs in on medical topics brought up by guests and their real life experiences, as well as issues raised by users that are a part of the series’ online community. “The Doctors” is a one-hour talk show that tapes three shows a day on Thursday and Friday at Paramount Studios in Hollywood and subsequently airs daily at 2 PM PST on CBS.
Based on segment length, value of exposure is measured at $125,000 to $300,000.
The Segments On Screen
For audience gifting, the show has an audience that is sized typically at or under 250 people, and product needs to be additionally sent for the display. Final quantity request will be provided based on specific show.
For medical-based segments, either a 3rd party doctor may be sourced from the brand, or one of the host doctors may be trained to provide the talking points. Each scenario is based on the brand, the segment needs and up to the production’s decision.
Medical Cosmetic Aesthetic Procedures (& Audience Giveaway) Segment Examples
Sciton NanoLaserPeel Segment
Syneron’s eTwo Sublative RF Segment
Syneron’s ePrime Laser Segment
Candela’s Vbeam Perfecta Vascular Laser Segment
Syneron’s eMax Photo Dynamic Therapy (PDT) Segment
Synerons’s VelaShape Light Treatment & Audience Giveaway
Syneron eMax Trinity 3-In-1 Laser Segment
Non-Medical Brand Audience Giveaway Segment Examples
PassionRoses – A Colombian premium rose brand for consumers.
Tyler Candle Company – Candles and Fragrances for the home.
Dearfoams – Men and women’s slippers.
Passion Growers – A Colombian premium rose brand for wholesalers.