Hollywood Branded Secures Brand Exposure for a Segment on The Bonnie Hunt Show

From the producers of ‘The Rosie O’Donnell Show’ and ‘Ellen’, comes ‘The Bonnie Hunt Show’ – the Fall’s most talked about daytime talk show.  Bonnie Hunt comes to daytime television, bringing her relatable “slice-of-life” humor, the biggest stars in Hollywood, her desire to help others and her incomparable improvisational skills in a unique new talk format.


What Hollywood Branded Inc. Did:

During the High School Sweethearts segment, Tourism Fiji secured 20 seconds of on air exposure.  Tourism Fiji received two verbal mentions with a description of the honeymoon prize package by host Bonnie Hunt, two visual logos including The Fiji Orchid Resort logo and the Nukubati Island logo, and running footage of the two resorts.


About The Episode:

In this episode, Bonnie welcomes Anthony Edwards, actor/hip-hop legend RZA, “The Pioneer Woman” Ree Drummond cooks up a tasty recipe and High School sweethearts rekindle their romance after 50 years.  Diane Harris and Rodney Day, were high school sweethearts in the 1950’s, until a car accident and an overly protective mother separated them.  Fifty years later, they found each other again through the Internet. Bonnie heard their touching story of love lost and found and has a special surprise for the newly married couple.


Results/Placement ROI:

Overall Placement Value: $17,500.00
Audience Reach: 1,353,600
Overall Audience Retention: 947,520
Positive Feeling From Placement: 543,876
Influenced To Purchase Product: 354,372