Outlet: YouTube CGTN America
Interviewee: Stacy Jones, Founder & CEO, Hollywood Branded
Air Date: July 27th, 2025
Our agency’s founder and CEO, Stacy Jones, was recently featured on CGTN America, where she offered her expert analysis on the incredible branding potential of Comic-Con. Speaking to the intersection of pop culture, fan engagement, and brand storytelling, Stacy outlined how brands, large and small, can use events like Comic-Con to create powerful, emotional, and immersive marketing experiences. With unmatched energy and expertise, she outlined how Comic-Con isn’t just about superheroes and sci-fi; it’s an unparalleled opportunity for brands to connect with passionate fan bases in immersive, unforgettable ways.
Why Comic-Con Is a Marketer’s Dream
“It is an absolute plethora of opportunity for brands right now… brands can take and capture that moment and really leverage it.”
From Old Spice installations to marina pop-ups and surprise citywide experiences, Stacy highlighted how activations have moved beyond the convention center, becoming a citywide playground for marketers.
“You have this moment where you go into the big halls… and you feel like it’s this very special moment that you have access to that no one else does.”
“Fans are there to play. They’re there to perform. And they’re there to activate with brands… and bring them home in their memories.”
“There are options for every brand of any size, of any monetary base.”
Hollywood Branded
Stacy’s commentary underscores the very essence of what Hollywood Branded delivers: strategic, emotionally resonant brand partnerships that leave lasting impressions. Her expert analysis confirms that immersive experiences and fan-forward activations are not just trends, they’re necessities for modern marketing.
Hollywood Branded has executed numerous of pop culture campaigns, helping brands become cultural icons through events, influencer activations, product placements, and more. From F1 trackside to Comic-Con’s crowded floors, our team turns brand exposure into measurable results.
Curious how your brand can ride the wave of pop culture? Visit Hollywood Branded’s insights page and watch the full press on Youtube here.
