How We Bring Brands Into Pop Culture

From strategy to screen to sales. Here's exactly how we do it.

Schedule a 20-Minute Strategy Call

What We Do

01/05

Product Placement & Brand Integration

Seamlessly integrate your product or brand into TV, film, and streaming. Visual, verbal, and signage placements that feel authentic to the story. Trade-first or fee-based structures depending on your strategy.

02/05

Celebrity Partnerships & Endorsements

Align your brand with talent that resonates. From implied endorsements to full campaigns, including commercials, personal appearances, co-branded activations, and retail POS.

03/05

Music & Entertainment Partnerships

Placements in music videos, artist collaborations, tour sponsorships, and branded music content. Access to the artists shaping culture right now.

See More Case Studies
IP Licensing & Co-Branded Products
04/05

IP Licensing & Co-Branded Products

Turn entertainment partnerships into revenue. Limited-edition collections, co-branded merchandise, and product drops that drive retail expansion and consumer urgency.

Learn More About Licensing Opportunities
05/05

Influencer & Social Amplification

Celebrity sampling, influencer campaigns, and social extensions that amplify entertainment placements into real audience engagement and sales lift.

See More Influencer Case Studies

Influencer marketing is where it is at. That's where people are really making decisions. Hollywood Branded really helped change the game for us. They handled all negotiations, we didn't have to do anything, and they already had this really engaged network of influencers they work with. You get amazing content and partnerships.

Justin Arman President + Co-Founder, My Magic Mud 40+ Influencer Campaigns and Product Placement
06/08

Branded Content & Production

Custom commercials, documentaries, and branded content. We produce it, you own the IP. Marketing dollars become investment capital.

07/08

Media Monitoring

Track your brand on screen. Know exactly what's being said about your brand across television programming. Our monitoring service tracks visual and verbal mentions of your company across broadcast content, with up to two years of historical access. Search your own brand history or track competitor mentions and campaigns.

08/08

Production Representation

Access to the brands your production wants most. We work with props, sets, transportation, and wardrobe departments, and can be hired by producers to bring in trade, dollar, and promotional deals.

Learn More About Production Partnerships

Who we work with

Brands across every category. From fintech to CPG. From B2B SaaS to luxury.

For brands

We embed your brand into the heart of pop culture. Strategic placements, celebrity partnerships, IP licensing, and amplification that turn screen time into market cap.

For agencies

White-label entertainment partnerships. Scale your agency's services without lifting a finger. We handle production relationships, negotiations, and execution.

For productions

Fund productions. Create licensing partnerships. Develop marketing strategies. Turn studio IP into revenue.

THE [HB] FRAMEWORK

Every engagement follows our proprietary six-phase system. From strategy to impact.

Schedule a 20-Minute Strategy Call

Playbook

We build your brand's pop culture blueprint. Category insights, audience mapping, and strategy that define the right path forward.

Radar

Our curated pipeline of Hollywood opportunities, powered by AI and insider access, tailored to your brand.

Access

Script access, negotiations, and talent alignment to secure the right integrations and partnerships.

Produce

Content creation that scales: placements, branded content, commercials, digital and social extensions.

Amplify

Campaign amplification through PR, retail, influencer, and media support, extending your story far beyond the screen.

Grow

Long-term partnerships that turn brand goals into cultural moments. Year 1 builds infrastructure, years 2-3 compound.

Real results.
Real brands.
Real impact.

F1: The Movie × Expensify

Expensify x F1: The Movie

17.7M stock trades triggered before the film opened. $35M market cap gain in a single day.

See full case study

FLIR Systems

FLIR Systems

8-year trade-first program. 710+ productions.

See full case study

Bumble × Riverdale

Bumble (pre-IPO)

Stock opened $76 vs $43 IPO. $410M partnership value.

See full case study

Ready to become the next case study?

Your brand is one partnership away from cultural relevance. Let’s talk about what’s possible.