(May 15, 2008) (Los Angeles, CA) Productions Branded, a division of Hollywood Branded Inc., has been hired by DreamWorks to oversee all product placement and brand integration for the upcoming film, A Thousand Words.
In the film, Eddie Murphy stars as a blasé guy who learns that he has only 1,000 words left to speak before he will die. A Thousand Words is directed by Brian Robbins and also stars Ariel Winter, Clark Duke and Alison Janney. It is scheduled to be released on January 24, 2011.
DreamWorks hired Productions Branded to provide such services for the film, including product placement and paid integration. The agency will also source back-end promotional partners, focusing on the four production areas of props, set, wardrobe and transportation. The results of these efforts could potentially help save the film’s budget thousands of dollars in production costs.
“We are very excited to be working with DreamWorks in securing brands for this film,” said Stacy Jones, President of Hollywood Branded Inc. “Our efforts will not only enable the production to showcase quality products but also save significant dollars in production costs.”
ABOUT HOLLYWOOD BRANDED INC:
Hollywood Branded Inc. is a full service entertainment marketing agency providing innovative solutions to increase global brand awareness and exposure while influencing consumers’ purchasing decisions using entertainment and celebrity-based platforms. Hollywood Branded Inc. creates proactive marketing engagements within the entertainment community with a focus on education highlighting marketing objectives versus market perception, while delivering a comprehensive ROI.
For more information on Hollywood Branded Inc., please visit hollywoodbranded.com.