Los Angeles Entertainment Marketing Agency
The Entertainment Marketing Agency That Gets Brands Into Pop Culture.
Hollywood Branded connects brands with the productions, talent, creators, properties and platforms shaping culture - then turns the right fit into measurable business growth.
Free Radar registration. No partnership is guaranteed. When the fit is right, we know what to bring you - and who to call.
Where Your Brand Becomes Culture
One Ecosystem. Two Sides. One System.
Brands need the right cultural opportunities. Productions and IP owners need the right brand partners. Hollywood Branded connects both sides - with strategy, access, packaging, negotiation and execution under one system.
Get On Hollywood Branded's Radar
Your First Step Into The Room Is Free.
Brands, productions and IP owners can register with Hollywood Branded at no cost. Getting listed puts you on our Radar so our team can see what you are, what you need and where you may fit when the right opportunity is being cast.
You do not pay to get seen. You pay when you want us to build the Playbook, open more doors, run outreach or produce the partnership.
For Brands
Get Your Brand On The Casting Radar.
Tell us who you are, what you sell, who you need to reach and where you want to show up. We keep your brand visible inside the Hollywood Branded network and match it against productions, talent, creators, properties and cultural opportunities that may fit.
Hollywood version: get on the call sheet. If the role fits, we will call you back.
For Productions + IP Owners
Get Your Project Listed. Let Brands Find The Role.
Put your production, slate, event, talent opportunity or entertainment IP on Hollywood Branded's Radar. We review the audience and inventory and keep it visible for brand-side matches that make sense.
Getting listed is free. Paid programs begin when you want us to package, price, position, pitch, sell or manage the partnership.
What We Do
What Does Hollywood Branded Do?
Hollywood Branded is an entertainment marketing and partnership agency that helps brands become part of film, television, streaming, talent, music, sports, gaming, fashion and other areas of pop culture. We also help productions and IP owners build and sell brand partnership programs. Our role spans strategy, opportunity discovery, negotiation, execution, amplification and measurement.
Proof Lives In The Outcome
Legacy Advertising Makes Every Impression Work Longer.
Legacy Advertising embeds a brand into entertainment and the moments audiences choose to remember. The work can keep earning attention, relevance and impressions long after a media plan ends - making the effective cost per impression lower over time.
Selected Proof
Partnerships Built To Move The Business.
Expensify × F1
Title-level integration across the fictional APXGP team helped trigger 17.7M trailer-day trades and approximately $35M-$38M in market-cap movement before the film opened.
Canadian Club × Mad Men
A story-native placement helped Canadian Club regain cultural relevance and reverse a 17-year sales decline - proof that the right integration can compound for years.
Pilot Pen × Mean Girls
Placement grew into licensing, content, retail and creator amplification - helping Pilot Pen sell out on Amazon within 24 hours.
FLIR Product Placements
A long-term screen strategy delivered 700+ film and television placements, repeatedly making invisible thermal-imaging technology culturally visible.
The Difference
Entertainment Marketing Is Bigger Than A Placement.
A logo on screen can create visibility. A connected entertainment strategy can create relevance, content, earned attention, commerce and repeatable growth.
Product Placement
A brand appears naturally in film, television or streaming. It may be organic, trade-based or paid, depending on the production and the guarantee required.
Paid Integration + Sponsorship
Investment secures defined rights, assets, visibility or storytelling. The details live in approvals, category exclusivity, usage rights and production realities.
Talent + Creator Partnerships
Celebrities, athletes, artists and creators bring audience and credibility - but only when the match, message and activation are built around genuine fit.
Full-Funnel Entertainment Marketing
Placement, partnership, PR, social, creators, licensing, retail and paid amplification work together so one cultural moment has more ways to perform.
The [HB] Framework
Playbook → Radar → Access → Produce → Amplify → Grow.
One system for planning, finding, securing, executing, amplifying and growing entertainment partnerships.
Playbook
Define positioning, audience, goals, guardrails and partnership strategy.
Radar
Track the productions, talent, creators, IP and cultural opportunities that fit.
Access
Open the right conversations with studios, talent, rights holders and partners.
Produce
Negotiate, contract, coordinate and execute the partnership.
Amplify
Extend the moment through PR, social, creators, media, retail and owned channels.
Grow
Measure what worked, capture proof and build the next advantage.
How Do You Want To Show Up In Culture?
Four Doors Into Pop Culture.
01
Screen Integration
Product placement, paid integration and brand presence across film, television and streaming.
02
Talent + Endorsement
Celebrity, creator, artist and athlete partnerships built around fit, credibility and audience.
03
Brand Collaboration + Experiences
Co-promotions, sponsorships, events, experiential activations and shared cultural moments.
04
IP + Licensing
Entertainment IP, characters, franchises, licensed products and co-branded commercial programs.
Built For Both Sides
Brands + Productions Are The Two Primary Journeys.
For Brands + Marketing Teams
Build a smarter, scalable pop culture partnership program tied to business goals and measurable outcomes.
Register Your Brand Free →For Productions + IP Owners
Package, price and sell brand partnership opportunities with a system built for production-side execution.
Explore Productions Branded →Agencies remain an important buyer and partner path within the brand-side ecosystem, adding specialist entertainment, product placement, talent, creator, licensing and branded-content capabilities without rebuilding the infrastructure in-house.
See The Receipts
The Trailer Is Public. The Full Cut Is Gated.
We show enough proof publicly for you - and search engines - to understand what Hollywood Branded can do. The deeper campaign mechanics, full case-study breakdowns and program pricing are unlocked when you raise your hand.
See How The Deal Actually Came Together.
Public proof shows the challenge, strategy, Hollywood Branded's role and verified headline outcomes. Unlock the full breakdown for partnership structure, execution details, deeper results and what another brand can learn from it.
See What It Costs To Get Cast.
Unlock the program and pricing pathways to see where Blueprint, Playbook, Discovery, Radar and ongoing [HB]Box programs fit - and what level of investment makes sense for your goals.
Entertainment Marketing Intelligence
The Business of Pop Culture, Explained.
Strategy, trends and real-world lessons from the Hollywood Branded team on how cultural relevance becomes measurable business growth.
How Pop Culture Partnerships Can Future-Proof a Brand
Why culturally aligned partnerships create relevance that traditional campaigns struggle to manufacture.
Read Article →Partnership TrendsBrand Partnerships Doing It Right in 2026
How community, alignment and co-creation are replacing surface-level collaboration.
Read Article →Cultural RelevanceHow Brands Achieve Unmatched Cultural Relevance
What brands gain when they become part of entertainment instead of advertising around it.
Read Article →Film + TVInside the Partnerships Powering Stranger Things
How major brands extended one entertainment property across content, products, retail and fandom.
Read Article →FandomHow to Leverage Fan Communities
Why the strongest partnerships respect the audience and give fans something meaningful to join.
Read Article →Brand StrategyPop Culture vs. Culture
The distinction marketers need to understand before choosing the right cultural opportunity.
Read Article →Frequently Asked Questions
Entertainment Marketing + Brand Partnerships.
What does Hollywood Branded do?
Hollywood Branded helps brands become part of entertainment and pop culture through product placement, talent and creator partnerships, licensing, co-promotions, branded content, music, sports, gaming, fashion and experiential programs. The agency also helps productions and IP owners package and sell brand partnership opportunities.
What is entertainment marketing?
Entertainment marketing connects brands with films, television, streaming, talent, creators, music, sports, gaming, entertainment IP and other cultural platforms so the brand becomes part of content and experiences audiences already care about.
Does Hollywood Branded work with productions?
Yes. Hollywood Branded works with productions and IP owners to identify brand-ready inventory, package and price opportunities, prepare the team for outreach, connect with aligned brand partners and support negotiation, execution and reporting.
What types of partnerships does Hollywood Branded manage?
Programs can include product placement, paid integrations, celebrity endorsements, influencer and creator campaigns, music and sports partnerships, gaming, licensing, co-promotions, branded content, event sponsorships, experiential activations, public relations and amplification.
How much do entertainment partnerships cost?
Investment varies by channel, property, talent, rights, scale, timing and whether the program is organic, trade-based, paid or hybrid. Register on HB Radar and we will guide you to the right starting point, then share the relevant program and pricing path for what you want to build.
How do I get started?
Submit your brand with your website, goals, audience, timing and approximate investment level. Hollywood Branded will use that information to identify the partnership paths that make the most sense. Production and IP owners can enter through the separate Productions Branded path.
Is it free to register on Hollywood Branded's Radar?
Yes. Brands can register on Hollywood Branded's Radar for free, and productions or IP owners can list their opportunities for free. The paid relationship begins when you want Hollywood Branded to build the strategy or Playbook, expand outreach, represent the opportunity, manage execution or run a larger ongoing partnership program.
What does it mean to get cast?
Getting cast means the opportunity fits. Hollywood Branded uses the information on our Radar to recognize when a brand, production, talent opportunity, creator, property or IP could be right for the other side. Registration does not guarantee a deal - it gets you seen so the right callback can happen when there is a fit.
Ready For Your Callback?
Get On The Radar. Let Us Find The Role.
Registration is free. Tell us what you are bringing to the table and we will keep you in the mix for the Hollywood, entertainment and pop culture opportunities that fit.