Productions Branded

It's not placement. It's an ecosystem built into your production.

This is what full delivery looks like once HB is actively representing a production - from writers room through distribution, and why the complete system gives brands more reasons to invest.

Where This Fits

This is the delivery model, not the entry product.

Free Listing, Blueprint and Roadmap get a production reviewed, positioned and financially mapped. If HB moves forward with representation, the Playbook Package builds the strategy, contracts, education, decks, internal tools, clearance/process documentation and execution infrastructure. Monthly Active then takes that system to market. The ecosystem below is how HB coordinates the work across departments once representation is active.

Before Any Brand Deal

What this actually saves your production.

This isn't just brand revenue. It's a streamlined production team, an aligned strategy from day one, and a real cost offset across departments.

Streamlined Team

One Coordinator

Props – anything a character holds. Sets – everything featured in the scene. Wardrobe – anything that touches the actors. Transportation – anything that moves characters. Locations – everywhere it’s shot. Craft Services – food and beverage for cast and crew. One coordinator across all of it, not five department heads fielding brand questions on their own.

Aligned Strategy Early

Planned Before Day One

A real plan for what happens when the project distributes – built before production starts, not scrambled together at wrap.

Direct Cost Offset

Trade Value That Pays

Trade value offsets what the budget would otherwise pay for – vehicles, wardrobe, tech, catering, and more.

Writers Room to Wrap

Brand is part of the process, not bolted on.

01Writers Room

Script consultation identifies natural placement and story-fit opportunities before a single day is shot.

02Pre-Production

Deals negotiated and confirmed. Department heads briefed. Trade logistics locked before cameras roll.

03Production

On-set coordination across every key department. Brand delivery and continuity happen in real time.

04Wrap + Gifting

Cast and crew gifting programs. Wrap reports and clip packages delivered to every brand partner.

05Distribution

The plan built in pre-production activates: co-promotion, festival partners, materials the brand can use for years.

Brands that see this full arc – not just a screen appearance – get more excited, commit bigger budgets, and come back for the next production.

This is exactly what Roadmap maps out for your production →
Why Brands Commit Bigger Budgets
A screen appearance alone is a transaction.

These are the elements that turn it into a relationship the brand wants to keep funding: cast and crew gifting programs, turnkey marketing materials from production, film festival and event partnerships, co-promotional campaign options, and a real plan for distribution day.

Teaching Both Sides the Split

How budget divides between production and amplification.

Production

Building the Moment

The fee that gets the brand into the world of the content – script integration, on-set coordination, wardrobe, vehicles, gifting. Happens once, during the shoot, and lasts forever in the content itself.

Amplification

Scaling the Moment

The media dollars that extend reach after the fact – paid promotion, co-marketing, influencer extensions, PR push. Optional, scoped separately, scales from $150K to $10M+.

This Arc, In Practice

Productions that ran the full ecosystem, not just a placement.

Ralph Lauren x Netflix Elite Four Consecutive Seasons Renewed Every Year Exclusive wardrobe partner – the brand kept coming back because the program compounded season over season
Pilot Pen x Kelly Clarkson Show Multi-Season, Talk 6 Seasons 180 episodes a year – repeatable marketing the production could rely on, season after season
David Tutera x WE tv Full-Department Ecosystem $1.2M+ Trade across venues, catering, fashion, floral, and decor – every department, one coordinated program
Questions Productions Ask

Straight answers, before you ask.

Does this require rewriting scenes for a brand?

No. HB identifies what already exists in the script and matches brands to it – no forced placement, no scenes written for brand fit. Creative approval stays with the production.

Who actually coordinates all these departments on set?

One HB point of contact across Locations, Props, Sets, Transpo, Wardrobe, Producer/Director, Legal/Business Affairs, Post-Production, Distributor, and Ad Sales – not ten people fielding brand questions separately.

Does the ecosystem approach cost more than a simple placement?

The production fee covers the same work either way – script consultation through wrap. What changes is how much a brand is willing to fund, because they're buying a full relationship, not a single screen appearance.

Every Format, Every Type of Content

From independents to studio productions, network TV to streaming and beyond.

Film

Feature Films

Film

Documentaries

TV / Streaming

Scripted Series

TV / Streaming

Reality

TV / Streaming

Talk Shows

TV / Streaming

Game Shows

Other Content

Music Videos

Other Content

Video Games

Other Content

Web + Digital Series

Other Content

Strategic Promotions

Events

Premiere + Wrap Parties

Events

Film Festival Activations

Events

Celebrity Gifting Suites

Events

Talent Gift Bags + Seeding

Brand Categories We Work With

And so many more.

Every category below has active brand relationships in the network right now – this is who's actually looking for a production to partner with.

AirlinesApparelAppliancesAutomotiveBankingBeer, Wine & LiquorBeveragesBuilding ProductsCampingCasual DiningComputersCPGCookingDeliveryEducationElectronicsExercise & FitnessEyewearFast FoodFinancial ServicesFoodFootwearFurnitureHealth & BeautyHome FurnishingsHousehold ProductsInsuranceInternetLawn & GardenLodgingMedicalNon-ProfitPet ProductsPharmaceuticalReal EstateRestaurantsRetailSporting GoodsTelecomTransportationTravel & Tourism& More
See What Your Production Is Worth

Start with a free listing.

No cost, no commitment – the same intake every production goes through.

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Free Production Listing

Same intake every production goes through – our team reviews it and reaches out on fit.