Weekly Podcast On Marketing + Business Advice

Marketing Mistakes

(+ How To Avoid Them)

Hi – I’m Stacy Jones, the CEO and founder of Hollywood Branded, a Los Angeles branded pop culture partnerships agency specializing in product placement, celebrity and influencer marketing.  With over 250 episodes recorded over the last 5 years, our podcast series is positioned for entrepreneurs, brand marketers and agencies to learn best practices from, and better ways to run companies. Learn both the ‘magic sauce’ to finding success, and the mistakes that should be avoided along the way.

Join me as I interview experts across a wide range of how-to-do business, sales and marketing topics, and share insights learned from my own past 25 years of experience.

I truly understand as an agency owner and brand marketer that it is impossible to be well-versed on every topic and strategy that can improve bottom line results. My goal is to help you avoid making costly mistakes of time, energy or money along the pathway to bettering your own brand – whether you are doing a DIY approach or hiring an expert to help. I hope you enjoy the podcast!

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strengthen your families
EP 229: Strengthening Your Family and Your Business with Jay Feitlinger | StringCan Interactive

In this episode, Stacy sits down with Jay Feitlinger, who is the CEO and founder of StringCan Interactive, a digital marketing agency. He is also the author of “FAMILY 2.0: Harness Business Principles to Reboot your Family in 4 Days,” a book that helps entrepreneurs strengthen their family and their business. The two discuss what mistakes to avoid in developing a digital marketing strategy, and Jay’s experience in balancing life in the office and life at home.


things you need to know about product placement
EP 228: The Top 7 Insights Brand Marketers Need To Know About Product Placement

In this episode, Stacy shares 7 insights brand marketers really need to know before you start utilizing product placement as a marketing practice.


understanding digital marketing and seo
EP 227: Understanding Digital Marketing and SEO with John Vuong | Local SEO Search

In this episode, Stacy sits down with John Vuong, who is a seasoned sales professional and Internet marketer, as well as the founder of Local SEO Search. The two discuss John’s experience in SEO and digital marketing, and offer listeners some tips and tricks.


busting through your beliefs kimberly hambrick
EP 226: Busting Through Your Beliefs with Kimberly Hambrick | Kimberly Hambrick Consulting

In this episode, Stacy sits down with Dr. Kimberly Hambrick, who owns Kimberly Hambrick Consulting, and is an Executive Director with the John Maxwell Team and serves on the President’s Advisory Committee. The two discuss how to create a growth plan and bust through your beliefs that are holding you back.


Developing Brand Positioning and Personal Branding with Lysa Miller
EP 225: Developing Brand Positioning and Personal Branding with Lysa Miller | Ladybugz.com

In this episode, Stacy sits down with Lysa Miller, the CEO and founder of Ladybugz.com and the UnagencyOnline, which is an agency that helps B2C companies focus on eCommerce to generate revenue and growth. The two discuss how developing Brand Positioning and Personal Branding can impact your sales and consumer trust.


Measuring and Valuing Product Placement
EP 224: Measuring and Valuing Product Placement with Dominic Artzrouni | Concave Brand Tracking

In this episode, Stacy sits down with Dominic Artzrouni, the founder and director of Concave Brand Tracking, a company that tracks a brand’s exposure and impact from product placement in television and film. The two discuss measuring and valuing product placement as well as why it is important for brands to be placed in the right context.


how to market a new travel business
EP 223: How to Market a New Travel Business with Yann Barbarroux | Flyion

In this episode, Stacy sits down with Yann Barbarroux, who is the CEO as well as Co-Founder & Head of Analytics of Flyion, a service designed to help travelers get compensated in case of flight delays and cancellations. The two discuss how to market a new travel business, and they dive into the details about bitcoin.


creating content strategy-to-your-brand
EP222: Creating a Content Strategy for Your Brand with Kristin Bryan | The Chef Sisters

In this episode, Stacy sits down with Kristin Bryan, who is the co-founder of The Chef Sisters, a media company focused on creating content for and marketing food and beverage brands, as well as restaurants. The two both the importance of creating a content strategy for your brand, as well as the pros and cons of massively changing career paths.


automation software
EP 221: How Marketers Can Use Software Automation with Will Christensen | DataAutomation

In this episode, Stacy sits down with Will Christensen, who is the co-founder of DataAutomation, a company specializing in software automation and integration processes for e-commerce sellers. The two discuss what ways companies can use automation as a way to provide innovate solutions to problems in business and marketing.


EP 220: How to Market Using Artificial Intelligence with J Scott Christianson | Trulaske College of Business

In this episode, Stacy sits down with J Scott Christianson, who is an assistant teaching professor of management at University of Missouri’s Trulaske College of Business, where his interests are focused on the impact of technology on society and well-being. The two discuss Scott’s experience as a professor and a business owner, and they dive into just how businesses can use Artificial Intelligence in their marketing practices.


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